My guest this week on the podcast is the HWIC of Darden Creative, Tamera Darden!
Tamera studied Fashion Merchandising and then went on to work at Macy's on the product development side. After years of corporate retail, she left corporate retail to start her own Content Creation Agency, Darden Creative!
AND She is also the founder of #ThePhotoCEO, where she teaches women how to create and set up their photography business for success!
In this episode, Tamera and I talk about the difference between product styling and product photography. The mistakes many brands make are why trying to save money and why it is essential to show up for yourself!
Keep up with Tamera and her awesomeness on Instagram @Tamera.Darden and @DardenCreative.
Soundbite:
Background - 3:25
Corporate Experience - 4:00
Product Photography Vs. Product Styling - 7:00
Why you need to hire an expert - 10:40
Finding Clients - 21:00
The Photo CEO - 26:00
Misconceptions about followers and money - 33:10
OTM Quote - 37:00
Host Dr. Oby Chiapa has candid conversations with guests who are ON THE MATTERR, sharing their unique stories of perseverance and success.
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